{"product_id":"davines-love-smoothing-serum-150ml","title":"Davines LOVE SMOOTHING Serum 150ml","description":"\u003cp\u003eThe leave-in for thick, coarse, frizzy hair — heat protection and polish in one.\u003c\/p\u003e\n\n\u003cp\u003eThe LOVE SMOOTHING Serum is the one I reach for on thick, coarse hair that fights back. It's a leave-in heat protector that tames frizz and flyaways and leaves hair polished and smooth. It feels light going on, but it has the control that heavier, unruly hair needs.\u003c\/p\u003e\n\n\u003ch3\u003eWhat you'll notice\u003c\/h3\u003e\n\u003cp\u003eFlyaways lie down, frizz settles and hair dries sleek, soft and shiny. It holds that smoothness for days rather than hours — Davines' tests show up to 72 hours of frizz control. And it protects hair from heat up to 230°C, so it covers the dryer and the straighteners.\u003c\/p\u003e\n\n\u003ch3\u003eSerum or Lightweight Milk?\u003c\/h3\u003e\n\u003cp\u003eTwo leave-ins in the LOVE SMOOTHING range, split by hair type. \u003cstrong\u003eSerum\u003c\/strong\u003e — for thick, coarse and very frizzy hair that needs more control. \u003cstrong\u003eLightweight Milk\u003c\/strong\u003e — the lighter version for fine to medium hair. Same job, pitched at a different weight.\u003c\/p\u003e\n\n\u003ch3\u003eWho it's for\u003c\/h3\u003e\n\u003cp\u003eThick, coarse and frizz-prone hair, unruly hair, and anyone after a sleek, polished blow-dry that lasts. The finishing step after LOVE SMOOTHING Shampoo and Conditioner.\u003c\/p\u003e\n\n\u003ch3\u003eWho it's not for\u003c\/h3\u003e\n\u003cp\u003eFine hair may find it too much — the Lightweight Milk is the one. And if you want volume or defined curls rather than a smooth finish, VOLU or LOVE CURL suit better.\u003c\/p\u003e\n\n\u003ch3\u003eHow to use it\u003c\/h3\u003e\n\u003cp\u003eDivide towel-dried hair into sections and apply evenly from roots to ends — around 7 to 15 pumps depending on thickness, though start with fewer and build. Don't rinse. Comb through and blow-dry.\u003c\/p\u003e\n\n\u003ch3\u003eGood to know\u003c\/h3\u003e\n\u003cp\u003eIt's a pump, not an aerosol, so we can post it to customers in Ireland. Vegan friendly.\u003c\/p\u003e\n\n\u003ch3\u003eIngredients\u003c\/h3\u003e\n\u003cp\u003eAQUA \/ WATER \/ EAU, CETEARYL ALCOHOL, CETYL ALCOHOL, GLYCERIN, ORBIGNYA OLEIFERA SEED OIL, HYDROXYPROPYL GUAR HYDROXYPROPYLTRIMONIUM CHLORIDE, PARFUM \/ FRAGRANCE, BEHENTRIMONIUM METHOSULFATE, BENZOTRIAZOLYL DODECYL P-CRESOL, BENZYL ALCOHOL, POLYGLYCERYL-2 STEARATE, SIMMONDSIA CHINENSIS SEED OIL \/ SIMMONDSIA CHINENSIS (JOJOBA) SEED OIL, CETRIMONIUM CHLORIDE, GLYCERYL STEARATE, SCLEROTIUM GUM, SODIUM GLUCONATE, STEARYL ALCOHOL, SODIUM BENZOATE, CITRIC ACID, OCTADECYL DI-T-BUTYL-4-HYDROXYHYDROCINNAMATE, PYRUS MALUS FRUIT EXTRACT \/ PYRUS MALUS (APPLE) FRUIT EXTRACT, CAPRYLYL GLYCOL, CAPRYLHYDROXAMIC ACID, CI 60730 \/ EXT. VIOLET 2, POTASSIUM SORBATE, CI 19140 \/ YELLOW 5, LINALYL ACETATE, LIMONENE, HEXYL CINNAMAL, CITRUS AURANTIUM PEEL OIL, CITRUS AURANTIUM BERGAMIA PEEL OIL \/ CITRUS AURANTIUM BERGAMIA (BERGAMOT) PEEL OIL, TERPINEOL, CITRAL, MENTHOL, CITRONELLOL, LINALOOL, PINENE, COUMARIN, LAVANDULA OIL\/EXTRACT, TERPINOLENE.\u003c\/p\u003e","brand":"Davines","offers":[{"title":"150ml","offer_id":57480160280956,"sku":null,"price":31.0,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0405\/8375\/7976\/files\/Davines-70012-LOVE-SMOOTH-SERUM-150ML-8004608290384-1_2000x_ffc6dfa7-d9ae-4c1c-b552-f227757f786f.jpg?v=1790059322","url":"https:\/\/salonpure.co.uk\/products\/davines-love-smoothing-serum-150ml","provider":"Pure Hair","version":"1.0","type":"link"}