{"product_id":"davines-medium-hold-pliable-paste-125ml","title":"Davines This Is A Medium Hold Pliable Paste 125ml","description":"\u003cp\u003eFor hair you can run your hands through all day.\u003c\/p\u003e\n\n\u003cp\u003eA medium-hold paste with a natural finish. It gives shape and control, but never leaves hair sticky or stiff — so you can push it around, restyle it, and keep touching it without the style falling apart or your fingers getting coated.\u003c\/p\u003e\n\n\u003ch3\u003eWhat you'll notice\u003c\/h3\u003e\n\u003cp\u003eSoft, flexible hold and a natural finish — not flat matte, not shiny, just healthy-looking hair with movement. It feels like there's nothing in your hair, even though the shape holds.\u003c\/p\u003e\n\n\u003ch3\u003eWho it's for\u003c\/h3\u003e\n\u003cp\u003eAnyone who plays with their hair. Short textured styles, messier crops, and longer hair that needs a bit of texture and control without looking styled. Works across most hair types.\u003c\/p\u003e\n\n\u003ch3\u003eWho it's not for\u003c\/h3\u003e\n\u003cp\u003eIf you need a style locked in place, this is too soft — the Strong Moulding Clay holds far harder. And if you want a glossy, polished finish, the Shine Wax is the one.\u003c\/p\u003e\n\n\u003ch3\u003eWhich one for short hair?\u003c\/h3\u003e\n\u003cp\u003e\u003cstrong\u003ePliable Paste\u003c\/strong\u003e — medium hold, natural finish, the most touchable. \u003cstrong\u003eForming Pomade\u003c\/strong\u003e — medium hold, matte, reworkable. \u003cstrong\u003eFinishing Gum\u003c\/strong\u003e — medium hold, definition without stickiness. \u003cstrong\u003eMoulding Clay\u003c\/strong\u003e — strong hold, matte, built to last. \u003cstrong\u003eShine Wax\u003c\/strong\u003e — polished shape with a glossy finish.\u003c\/p\u003e\n\n\u003ch3\u003eHow to use it\u003c\/h3\u003e\n\u003cp\u003eTake a small amount and warm it between your palms. Work through dry hair and shape with your fingers. It can also go through damp hair before drying for a softer, more lived-in result. Build up gradually.\u003c\/p\u003e\n\n\u003cp\u003e\u003cem\u003eVegan friendly.\u003c\/em\u003e\u003c\/p\u003e\n\n\u003ch3\u003eIngredients\u003c\/h3\u003e\n\u003cp\u003eAQUA \/ WATER \/ EAU, PROPYLENE GLYCOL, VP\/VA COPOLYMER, ISOHEXADECANE, OZOKERITE, HYDROGENATED CASTOR OIL, CETEARETH-20, OLETH-5, CETEARETH-2, RICINUS COMMUNIS SEED OIL \/ RICINUS COMMUNIS (CASTOR) SEED OIL, VINYL CAPROLACTAM\/VP\/DIMETHYLAMINOETHYL METHACRYLATE COPOLYMER, PARFUM \/ FRAGRANCE, ETHYLHEXYL METHOXYCINNAMATE, POLYACRYLAMIDE, CAPRYLYL GLYCOL, BENZYL ALCOHOL, C13-14 ISOALKANE, PEG-45M, PPG-15 STEARYL ETHER, CAPRYLHYDROXAMIC ACID, GLYCERIN, COPERNICIA CERIFERA CERA \/ COPERNICIA CERIFERA (CARNAUBA) WAX \/ CIRE DE CARNAUBA, LAURETH-7, PHENOXYETHANOL, CITRIC ACID, SILICA, LINALYL ACETATE, ACETYL CEDRENE, TETRAMETHYL ACETYLOCTAHYDRONAPHTHALENES, LIMONENE, LINALOOL, CITRUS LIMON PEEL OIL \/ CITRUS LIMON (LEMON) PEEL OIL, HEXAMETHYLINDANOPYRAN, PINENE, BETA-CARYOPHYLLENE.\u003c\/p\u003e","brand":"Davines","offers":[{"title":"125ml","offer_id":57479385678204,"sku":null,"price":30.0,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0405\/8375\/7976\/files\/flsgpg4wlmkc9b9qhtkh_2000x_dd6691da-e4cb-4127-956e-49c19351e9a4.jpg?v=1790028483","url":"https:\/\/salonpure.co.uk\/products\/davines-medium-hold-pliable-paste-125ml","provider":"Pure Hair","version":"1.0","type":"link"}