{"product_id":"davines-nounou-shampoo-250ml","title":"Davines NOUNOU Shampoo 250ml","description":"\u003cp\u003eFor over-processed hair that needs bringing back.\u003c\/p\u003e\n\n\u003cp\u003eNOUNOU is the range I turn to when hair has been through too much — bleach, colour, heat, the lot. The shampoo is nourishing and strengthening, but it's gentle, so it cleans without adding to the damage. Used regularly, it helps bring hair back to smoothness and softness and restore the strength in the hair fibre.\u003c\/p\u003e\n\n\u003ch3\u003eWhat you'll notice\u003c\/h3\u003e\n\u003cp\u003eHair that feels softer and less straw-like from the first wash, and less fragile over time. It tangles less, snaps less, and starts to look healthy again rather than dry and frazzled.\u003c\/p\u003e\n\n\u003ch3\u003eWho it's for\u003c\/h3\u003e\n\u003cp\u003eOver-processed, brittle and dry hair — heavy colour or bleach, repeated chemical treatments, or years of heat styling.\u003c\/p\u003e\n\n\u003ch3\u003eWho it's not for\u003c\/h3\u003e\n\u003cp\u003eHealthy hair doesn't need this much — DEDE is the everyday option. Fine hair may find it too rich. And if colour protection is your main concern rather than repair, MINU is built for that.\u003c\/p\u003e\n\n\u003ch3\u003eHow to use it\u003c\/h3\u003e\n\u003cp\u003eMassage into wet hair, scalp first, then through the lengths. Rinse well. Follow with NOUNOU Conditioner, and add the NOUNOU Mask once or twice a week for more intensive repair.\u003c\/p\u003e","brand":"Davines","offers":[{"title":"Default Title","offer_id":43218018762904,"sku":"","price":24.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0405\/8375\/7976\/files\/FullSizeRender_4fcd0bfc-b2f4-4f0f-85a9-0678164844e2.jpg?v=1705836380","url":"https:\/\/salonpure.co.uk\/products\/davines-nounou-shampoo-250ml","provider":"Pure Hair","version":"1.0","type":"link"}