{"product_id":"melu-serum","title":"MELU Serum","description":"\u003ch1 class=\"product-name__name dav-main-title\"\u003e\n\u003cspan class=\"name\"\u003eMELU Serum\u003c\/span\u003e\u003cspan class=\"type\"\u003e\u003c\/span\u003e\u003cspan class=\"product-short_description\"\u003eAnti-breakage split ends serum for damaged hair\u003c\/span\u003e\n\u003c\/h1\u003e\n\u003cdiv id=\"product-description\" class=\"new-product-description new-product-description__show show\"\u003e\n\u003cdiv class=\"show-more-product\"\u003eAnti-breakage serum for long, very damaged hair with visible split ends. It visibly improves the appearance of split ends by smoothing and sealing them, for a healthier and more polished finish. With certified regenerative black chickpea extract, it helps reduce hair breakage, preserves hair's length and integrity, and strengthens weakened tips. Reduce your split ends by 37% for hair that is visiblly healthier, soft, and shiny.\u003c\/div\u003e\n\u003cdiv class=\"show-more-product\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cdiv class=\"show-more-product\"\u003e\n\u003cmeta charset=\"UTF-8\"\u003e\n\u003ch2 id=\"block-title-benefits_block_rBKYXF\" class=\"faq-box__item-title\"\u003e\u003cbutton class=\"accordion-toggle\"\u003eBenefits \u003cspan class=\"min-plus\"\u003e\u003c\/span\u003e\u003c\/button\u003e\u003c\/h2\u003e\n\u003cdiv id=\"content-benefits-benefits_block_rBKYXF\" class=\"faq-box__text pdp-specifics__benefits\"\u003e\n\u003cdiv class=\"pdp-specifics__benefits-content\"\u003e\n\u003cdiv class=\"specifics\"\u003e\n\u003cdiv class=\"specifics__wrapper\"\u003e\n\u003cdiv class=\"specifics__item\"\u003e\n\u003cdiv class=\"specifics__list\"\u003e\n\u003cul\u003e\n\u003cli\u003eVisibly smooths and seals split ends;\u003c\/li\u003e\n\u003cli\u003eStrengthens weakened tips;\u003c\/li\u003e\n\u003cli\u003eEnhances shine, softness and manageability;\u003c\/li\u003e\n\u003cli\u003eDoes not weigh hair down;\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003ch2 id=\"block-title-how_to_use_block_DrnrJp\" class=\"faq-box__item-title\"\u003e\u003cbutton class=\"accordion-toggle\"\u003eHow to use \u003cspan class=\"min-plus\"\u003e\u003c\/span\u003e\u003c\/button\u003e\u003c\/h2\u003e\n\u003cdiv id=\"content-how-to-how_to_use_block_DrnrJp\" class=\"faq-box__text pdp-specifics__how-to\"\u003e\n\u003cdiv class=\"specifics\"\u003e\n\u003cdiv class=\"specifics__wrapper\"\u003e\n\u003cdiv class=\"specifics__item\"\u003e\n\u003cdiv class=\"specifics__container\"\u003e\n\u003cdiv class=\"specifics__list\"\u003e\n\u003cb\u003eHow to get shiny, soft, and strong hair with MELU serum?\u003cbr\u003e\u003c\/b\u003e\u003cbr\u003eStandard application:\n\u003col\u003e\n\u003cli\u003eApply 3-5 pumps to towel-dried hair after washing.\u003c\/li\u003e\n\u003cli\u003eDry and style as desired.\u003c\/li\u003e\n\u003c\/ol\u003e\nOvernight application:\n\u003col\u003e\n\u003cli\u003eApply before bedtime to dry hair, leave-in overnight.\u003c\/li\u003e\n\u003cli\u003eProceed with your usual styling in the morning, without washing the hair.\u003c\/li\u003e\n\u003c\/ol\u003e\nThe overnight application will protect the hair from friction and nourish lengths and ends for stronger, softer hair in the morning, with less visible split ends. Extra tip: You can use first MELU Serum, followed by MELU Spray to combine the benefits of protection from breakage, split ends reduction and heat protection.\u003cbr\u003eEnjoy hair that’s strong, shiny, and soft from root to tip\u003c\/div\u003e\n\u003cdiv class=\"specifics__list\"\u003e\u003c\/div\u003e\n\u003cdiv class=\"specifics__list\"\u003e\u003c\/div\u003e\n\u003cdiv class=\"specifics__list\"\u003e\u003c\/div\u003e\n\u003cdiv class=\"specifics__list\"\u003e\n\u003cmeta charset=\"UTF-8\"\u003e\n\u003ch2 id=\"block-title-ingredients_block_JBA7KW\" class=\"faq-box__item-title\"\u003e\u003cbutton class=\"accordion-toggle\"\u003eIngredients \u003cspan class=\"min-plus\"\u003e\u003c\/span\u003e\u003c\/button\u003e\u003c\/h2\u003e\n\u003cdiv id=\"content-ingredients-ingredients_block_JBA7KW\" class=\"faq-box__text pdp-specifics__ingredients\"\u003e\n\u003cdiv class=\"specifics\"\u003e\n\u003cdiv class=\"specifics__wrapper\"\u003e\n\u003cdiv class=\"specifics__item\"\u003e\n\u003cdiv class=\"specifics__container\"\u003e\n\u003cdiv class=\"specifics__list ingredients\"\u003eAQUA \/ WATER \/ EAU, CETEARYL ALCOHOL, MYRISTYL ALCOHOL, PARFUM \/ FRAGRANCE, BEHENTRIMONIUM METHOSULFATE, HYDROXYPROPYL GUAR HYDROXYPROPYLTRIMONIUM CHLORIDE, BENZOTRIAZOLYL DODECYL P-CRESOL, BENZYL ALCOHOL, POLYGLYCERYL-2 STEARATE, ETHYL OLEATE, CETRIMONIUM CHLORIDE, GLYCERYL STEARATE, LAUROYL LYSINE, ORBIGNYA OLEIFERA SEED OIL, SCLEROTIUM GUM, SIMMONDSIA CHINENSIS SEED OIL \/ SIMMONDSIA CHINENSIS (JOJOBA) SEED OIL, SODIUM GLUCONATE, STEARYL ALCOHOL, SODIUM BENZOATE, CITRIC ACID, OCTADECYL DI-T-BUTYL-4-HYDROXYHYDROCINNAMATE, HYDROLYZED CICER SEED EXTRACT, CI 61570 \/ GREEN 5, CI 19140 \/ YELLOW 5, POTASSIUM SORBATE, TETRAMETHYL ACETYLOCTAHYDRONAPHTHALENES, ALPHA-ISOMETHYL IONONE, LIMONENE, ANETHOLE, CITRUS AURANTIUM PEEL OIL, CITRUS AURANTIUM BERGAMIA  PEEL OIL\/CITRUS AURANTIUM BERGAMIA (BERGAMOT) PEEL OIL, LINALOOL, COUMARIN, LINALYL ACETATE, PINENE, POGOSTEMON CABLIN OIL.\n\u003cdiv class=\"specifics-ingredients__text specifics__padding\"\u003eThe product information listed here might be subject to change. Always refer to the product packaging for the most up to date ingredient list.\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"Davines","offers":[{"title":"150ml","offer_id":57350726943100,"sku":null,"price":31.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0405\/8375\/7976\/files\/Davines-70020-MELU-SERUM-150ML-8004608292708-1_2000x_1de04dad-17c9-4d2d-8a8a-583160da28f4.jpg?v=1787686941","url":"https:\/\/salonpure.co.uk\/products\/melu-serum","provider":"Pure Hair","version":"1.0","type":"link"}