{"product_id":"melu-shampoo","title":"MELU Shampoo","description":"\u003ch1 class=\"product-name__name dav-main-title\"\u003e\n\u003cspan class=\"name\"\u003eMELU Shampoo\u003c\/span\u003e\u003cspan class=\"type\"\u003e\u003c\/span\u003e\u003cspan class=\"product-short_description\"\u003eAnti-breakage shampoo for damaged hair\u003c\/span\u003e\n\u003c\/h1\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cdiv id=\"product-description\" class=\"new-product-description new-product-description__show show\"\u003e\n\u003cdiv class=\"show-more-product\"\u003eAnti-breakage shampoo for damaged and long hair. This fortifying shampoo reinforces the hair fiber from root to tip, improving resilience and flexibility to reduce breakage, for a softer, shiny hair effect. With certified regenerative black chickpea extract, it has polysaccharides that create a protective film to help prevent breakage, and antioxidants to preserve hair’s strength and structure. It protects hair from damage caused by hot tools and everyday styling, for healthier locks. Reduces breakage from brushing by up to 39%, and visibly reduce split ends by 37% after just one use with conditioner and serum.\u003c\/div\u003e\n\u003cdiv class=\"show-more-product\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cdiv class=\"show-more-product\"\u003eBenefits\u003c\/div\u003e\n\u003cdiv class=\"show-more-product\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cdiv class=\"show-more-product\"\u003e\n\u003cul\u003e\n\u003cli\u003eReinforces hair fiber, reducing breakage;\u003c\/li\u003e\n\u003cli\u003eImproves hair resilience and flexibility;\u003c\/li\u003e\n\u003cli\u003eLeaves hair softer, smoother, and shinier;\u003c\/li\u003e\n\u003cli\u003eGently cleanses the hair;\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch2 id=\"block-title-how_to_use_block_DrnrJp\" class=\"faq-box__item-title\"\u003e\u003cbutton class=\"accordion-toggle\"\u003eHow to use \u003cspan class=\"min-plus\"\u003e\u003c\/span\u003e\u003c\/button\u003e\u003c\/h2\u003e\n\u003cdiv id=\"content-how-to-how_to_use_block_DrnrJp\" class=\"faq-box__text pdp-specifics__how-to\"\u003e\n\u003cdiv class=\"specifics\"\u003e\n\u003cdiv class=\"specifics__wrapper\"\u003e\n\u003cdiv class=\"specifics__item\"\u003e\n\u003cdiv class=\"specifics__container\"\u003e\n\u003cdiv class=\"specifics__list\"\u003e\n\u003cb\u003eHow to get soft, shiny, and strong hair with MELU shampoo?\u003cbr\u003e\u003c\/b\u003e\u003cbr\u003e\n\u003col\u003e\n\u003cli\u003eApply to wet hair, massage and rinse thoroughly.\u003c\/li\u003e\n\u003cli\u003eRepeat application if needed.\u003c\/li\u003e\n\u003cli\u003eAfter shampooing, apply a conditioner formulated to help reduce breakage while delivering targeted nourishment and softness. Try MELU Conditioner to strengthen fragile strands, improve elasticity, and leave hair feeling soft, smooth, and more resilient.\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003cbr\u003eEnjoy hair that’s strong, soft from root to tip, and brilliantly shiny.\u003c\/div\u003e\n\u003cdiv class=\"specifics__list\"\u003e\u003c\/div\u003e\n\u003cdiv class=\"specifics__list\"\u003e\n\u003cmeta charset=\"UTF-8\"\u003e\n\u003ch2 id=\"block-title-ingredients_block_JBA7KW\" class=\"faq-box__item-title\"\u003e\u003cbutton class=\"accordion-toggle\"\u003eIngredients \u003cspan class=\"min-plus\"\u003e\u003c\/span\u003e\u003c\/button\u003e\u003c\/h2\u003e\n\u003cdiv id=\"content-ingredients-ingredients_block_JBA7KW\" class=\"faq-box__text pdp-specifics__ingredients\"\u003e\n\u003cdiv class=\"specifics\"\u003e\n\u003cdiv class=\"specifics__wrapper\"\u003e\n\u003cdiv class=\"specifics__item\"\u003e\n\u003cdiv class=\"specifics__container\"\u003e\n\u003cdiv class=\"specifics__list ingredients\"\u003eAQUA \/ WATER \/ EAU, SODIUM LAUROYL METHYL ISETHIONATE, COCAMIDOPROPYL BETAINE, SODIUM METHYL COCOYL TAURATE, CAPRYLYL\/CAPRYL GLUCOSIDE, PARFUM \/ FRAGRANCE, PANTHENOL, BENZYL ALCOHOL, GLYCERIN, SODIUM BENZOATE, SODIUM GLUCONATE, HYDROXYPROPYL GUAR HYDROXYPROPYLTRIMONIUM CHLORIDE, LACTIC ACID, GLYCOL DISTEARATE, HYDROLYZED CICER SEED EXTRACT, CELLULOSE, CELLULOSE GUM, COCO-GLUCOSIDE, GLYCERYL OLEATE, GLYCERYL STEARATE, CITRIC ACID, POTASSIUM SORBATE, CI 61570 \/ GREEN 5, CI 19140 \/ YELLOW 5, TETRAMETHYL ACETYLOCTAHYDRONAPHTHALENES, ALPHA-ISOMETHYL IONONE, LIMONENE, ANETHOLE, CITRUS AURANTIUM PEEL OIL, CITRUS AURANTIUM BERGAMIA  PEEL OIL\/CITRUS AURANTIUM BERGAMIA (BERGAMOT) PEEL OIL.\n\u003cdiv class=\"specifics-ingredients__text specifics__padding\"\u003eThe product information listed here might be subject to change. Always refer to the product packaging for the most up to date ingredient list.\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"Davines","offers":[{"title":"250ml","offer_id":57350726451580,"sku":null,"price":24.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0405\/8375\/7976\/files\/Davines-70006-MELU-SH-250ML-8004608290322-1_2000x_a8352791-651c-4243-96de-dab390d857d4.jpg?v=1787686871","url":"https:\/\/salonpure.co.uk\/products\/melu-shampoo","provider":"Pure Hair","version":"1.0","type":"link"}