{"product_id":"oi-souffle","title":"OI Soufflé","description":"\u003ch1 class=\"product-name__name dav-main-title\"\u003e\n\u003cspan class=\"name\"\u003eOI Soufflé\u003c\/span\u003e\u003cspan class=\"type\"\u003e\u003c\/span\u003e\u003cspan class=\"product-short_description\"\u003eSilkening bodifying foam\u003c\/span\u003e\n\u003c\/h1\u003e\n\u003cp\u003eDiscover our \u003cb\u003eliquid-to-foam leave-in mousse\u003c\/b\u003e, specially crafted to \u003cb\u003eadd body and shine\u003c\/b\u003e to even the finest hair without weighing it down. Enriched with the iconic Roucou oil and chicory root extract, this \u003cb\u003emousse for fine hair\u003c\/b\u003e delivers a silky, light bodifying effect that makes your hair look visibly fuller and shinier. With each use, you'll notice your hair is up to \u003cb\u003e2.3 times shinier\u003c\/b\u003e, capturing light for a dazzling glow.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003eThis heat protectant mousse safeguards your hair — whether fine or medium-thick — during blow-drying and styling, offering protection up to 230°C (446°F).\u003c\/p\u003e\n\u003cp\u003eThe transformative formula of \u003cb\u003eOI Soufflé\u003c\/b\u003e starts as a liquid in the bottle and turns into a soft foam upon dispensing, ensuring easy and even application. Perfect for all hair types, from straight to wavy to curly, this multifunctional mousse not only boosts shine but also enhances silkiness, leaving your hair looking and feeling its best.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eBenefits\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eAdds light body and hair volume\u003c\/li\u003e\n\u003cli\u003eHair is shinier, with increased silkiness\u003c\/li\u003e\n\u003cli\u003eProtects hair up to 230°C \/ 446°F, preserving their health during the use of styling tools\u003c\/li\u003e\n\u003cli\u003eAn ideal mousse for fine hair that doesn't add weight\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eHow to use OI Soufflé: \u003c\/strong\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eApply OI Soufflé to washed, towel dried hair.\u003c\/li\u003e\n\u003cli\u003eDistribute the product evenly through the lengths and ends, avoiding application to the roots. Most hair types and lengths will need 3-4 pumps of OI Soufflé, but if you have very fine hair start with 2 pumps. \u003c\/li\u003e\n\u003cli\u003eThere is no need to rinse, simply style as required.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003eFor fine hair, shampoo plus OI Soufflé will be enough. If your hair is medium texture, you can use OI Soufflé on its own or afterin addition to your conditioner.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003ch2 id=\"block-title-ingredients_block_JBA7KW\" class=\"faq-box__item-title\"\u003e\u003cspan\u003eIngredients\u003c\/span\u003e\u003c\/h2\u003e\n\u003cdiv id=\"content-ingredients-ingredients_block_JBA7KW\" class=\"faq-box__text pdp-specifics__ingredients\"\u003e\n\u003cdiv class=\"specifics\"\u003e\n\u003cdiv class=\"specifics__wrapper\"\u003e\n\u003cdiv class=\"specifics__item\"\u003e\n\u003cdiv class=\"specifics__container\"\u003e\n\u003cdiv class=\"specifics__list ingredients\"\u003eAQUA \/ WATER \/ EAU, POLYSORBATE 20, PROPANEDIOL, PARFUM \/ FRAGRANCE, 1,2-HEXANEDIOL, COCO-BETAINE, INULIN, SODIUM GLUCONATE, POLYQUATERNIUM-53, SOY AMINO ACIDS, WHEAT AMINO ACIDS, PVP, POLYQUATERNIUM-11, CITRIC ACID, GLYCINE, LYSINE HCL, SODIUM CHLORIDE, CAPRYLHYDROXAMIC ACID, AMODIMETHICONE, LAURETH-9, ARGININE HCL, SERINE, THREONINE, HEXAMETHYLINDANOPYRAN, ACETYL CEDRENE, EUCALYPTUS GLOBULUS OIL \/ EUCALYPTUS GLOBULUS LEAF OIL, POLYQUATERNIUM-55, TERPINEOL, CITRONELLOL, PHENOXYETHANOL, METHYL SALICYLATE, LAVANDULA OIL\/EXTRACT \/ LAVANDULA ANGUSTIFOLIA (LAVENDER) OIL, HELIANTHUS ANNUUS SEED OIL \/ HELIANTHUS ANNUUS (SUNFLOWER) SEED OIL, GERANIOL, BENZYL ALCOHOL, ALPHA-ISOMETHYL IONONE, CAMPHOR, PELARGONIUM GRAVEOLENS FLOWER OIL, LINALOOL, CAPRYLYL GLYCOL, LINALYL ACETATE, POTASSIUM SORBATE, ACETIC ACID, LIMONENE, BIXA ORELLANA SEED EXTRACT, SODIUM BENZOATE.\n\u003cdiv class=\"specifics-ingredients__text specifics__padding\"\u003eThe product information listed here might be subject to change. Always refer to the product packaging for the most up to date ingredient list.\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e","brand":"Davines","offers":[{"title":"50ml","offer_id":57378274181500,"sku":null,"price":20.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0405\/8375\/7976\/files\/Davines-76140-oi-souffle-50ml-8004608292418-1_2000x_0f6f07ae-04f2-4783-bc1b-e8f2f31aacf6.jpg?v=1788213541","url":"https:\/\/salonpure.co.uk\/products\/oi-souffle","provider":"Pure Hair","version":"1.0","type":"link"}